Generally, package tours cost less than a regular trip we put together. This is because the travel agency has bought several things in bulk: the airline tickets, hotel accommodations, the services of a tour guide, transportation services. This is very ideal when you want to travel but want to save some cash, most especially if it would be your first time. For example, Orlando vacation packages would be cheaper than reserving for airline tickets, transportation, hotel, park tickets, meals etc on your own.
However, the downside of travelling with a tour group is that you have to match the pace of the group. It's difficult to savor and enjoy the travel experience if you are always in a hurry.
Personally, I'd go for the tour group for a place that I'd be visiting for the first time. But if I'd been there before, I'd rather map out my own itinerary.
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